Luthier is a brand that shows elegance without detaching itself from an image of closeness and accessibility. This is the great achievement of its corporate identity created by Estudio Flúor.
At Minke we take care of the presentation packaging elements for its artistic prints. As the packaging must be up to the content and values that the product holds, materials and techniques appropriate to its philosophy prevail in the production approach, which also fit with the few copies necessary for its limited edition.
Translated in terms of Graphic Arts digital offset printing for the reproduction of the black background on Keaykolour creative paper with a digital die-cut in which the depth of the creases stands out. In this way, the folding of the 300 grams of paper is favored and fiber breakage in the print is avoided, which would have appeared as a slight flaking.
The folder is accompanied by some corporate cards that function as guarantee certificates for the artistic prints. In short, a very well thought out set from the beginning, which meets the challenges of its production, which leads directly to its success.