Its story begins when Atipo, breaking convention, after the presentation of our corporate identity, presented the models of the base part that gave meaning to the rest of the minke’s stationery.
They reversed the order of importance of the elements and endowed this card holder an important role concentrating in itself the company´s business card.
In this context inside card becomes a secondary but transformative element that looks through minke’s imagotype.
The only guideline for containing it is our claim “Good morning paper”, apart from it diversity involves the range of papers, textures and colors that we can take advantage of leftovers, paper waste, etc. This fact is strongly recommended, making each set a personal and almost exclusive piece.